With cutting-edge research studies as well as theoretical chapters that have not been seen before in the marketing literature for LIS, this book examines the current and quite limited state of marketing by LIS practitioners and institutions ...
With cutting-edge research studies as well as theoretical chapters that have not been seen before in the marketing literature for LIS, this book examines the current and quite limited state of marketing by LIS practitioners and institutions ...
This unique new volume considers how well new librarians are being prepared for the profession.
In the seven chapters of this helpful new book, the topics of planning and creativity as they apply to the management of academic libraries are discussed fully, with specific examples and detailed guidelines.
Among the many topics discussed are Classic and contemporary theories of management, and how they apply to the library Human resource planning Marketing and public relations Negotiations, mediation, and financial management of the library ...
Giesecki (dean of libraries, U. of Nebraska-Lincoln) offers library managers practical and innovative strategies geared toward setting goals for the department and delivering first-rate library services.
Museums, libraries, parks & other cultural institutions today face the daunting task of attracting visitors who have almost limitless choices for education & entertainment.
Keeping these perspectives and issues in mind the National Conference on Management of Modern Libraries (NACML) was organized by SEARCH- The health science library in association with the department of Library and Information Science, ...
Organized in 52 modules, designed to cover a year of weekly sessions but easily adaptable for any pace, this workbook will show you how to Manage staff across different age groups and skill sets Improve communication between team members ...
Readership: This book will help any library or information professional anywhere to take a fresh look at this important area and to tackle it in their organization, so as to ensure that their users will always obtain exactly what they want.